Resources for modern business owners

Developed alongside business strategist Andrea Hubbard, this resource helps founders shift from wearing all the hats to working in their zone of genius.

Created in partnership with Andrea Hubbard, this worksheet is a practical tool for identifying whether you’re running a high-margin, low-volume business or a high-volume, low-margin one—and how to shift strategically if you’re not in the right quadrant.

Created in collaboration with business strategist Andrea Hubbard, this checklist breaks down six core pillars every founder needs to address on their path to a million-dollar business.

This step-by-step guide is designed for ecommerce businesses ready to make the leap into retail. Learn how to ensure your brand identity, operations, pricing, and marketing are optimized for wholesale partnerships and retail expansion.

Prepare for unexpected spikes in demand. Whether it’s a seasonal rush, viral moment, or a supply chain hiccup, this checklist guides merchants through five core operational areas to ensure their logistics, inventory, and fulfillment can scale quickly and efficiently.

Uncover powerful sales and marketing tactics that drive real results—from converting first-time visitors to turning seasonal shoppers into loyal customers.

Whether you’re just starting out or looking to level up your personalization game, this resource provides real-world strategies and expert insights to help you connect with your customers in ways that build loyalty and drive growth.

Use these questions to shape a return experience that supports both your customers and your bottom line.

A practical guide to running your ecommerce business from home. Learn how to optimize space, manage inventory, and know when it’s time to scale.